LinkedIn Marketing

LinkedIn marketing allows you to make connections, improve brand awareness, generate leads, and more. We utilize LinkedIn as part of our marketing services for B2B manufacturing and industrial businesses. Our strategy is geared around promoting your products, services, industry news, and more.

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Your Target Audience is on LinkedIn

Leveraging LinkedIn’s platforms is valuable to a well-rounded digital marketing strategy. Here are the top reasons LinkedIn can help you in the B2B manufacturing space:

  • Generate interested LinkedIn followers
  • Increase website visits from LinkedIn
  • Become more visible to your potential customers
  • Send more traffic to your blog posts and website

How LinkedIn Marketing Helps Your Business

LinkedIn is a piece of the marketing puzzle. Your target audience is likely on LinkedIn, so we use the platform as another touchpoint. Here is what we do for this service for our B2B manufacturing and industrial clients:

What Makes Our LinkedIn Marketing Different

Many marketing agencies offer this service, but what makes us different is that we provide an all-inclusive service. We do more than just handle your LinkedIn presence. We create the content for the posts, run ads to build your audience, and take the overall management off your plate.

  1. Create a Sales Engine That’s Always Running

    LinkedIn is part of our overall digital marketing strategy. For example, we write and publish a blog on your site and then promote it on LinkedIn. Someone clicks on it from LinkedIn, and then they can be remarketed to with banner ads through our Google Ads campaign.

  2. Provide Your Sales Team With Content To Share

    We encourage the sales team of our clients to share the LinkedIn posts we publish to maximize the reach and results. Having the sales team share the content also shows how committed they are to the company's messaging.

  3. Target Potential Buyers

    We can use any information in a person’s profile, such as job title, industry, location, LinkedIn groups they are a part of, etc., to help us build a relevant audience to advertise to. We can also upload an email list of potential buyers to target on their advertising platform.

  4. Helps You Establish Authority

    We use the ads platform on LinkedIn to create greater reach for our content. This is especially helpful for promoting the blogs. We boost the posts so more of your target audience sees the content and to also grow your influence as an authority on the subject.

Our Client's Wins

  • Standard Tile Saw a 24.40% Increase in Organic Clicks Year Over Year

    Standard Tile received 8,870 clicks to its site, a 24.40% increase from the same time frame last year. It also saw an increase in click-through rate from 1.8% to 2.8%, meaning the site was more relevant to potential users.

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  • Meister International Sees a 39% Increase in Organic Traffic Period Over Period

    In the past 6 months, Meister International had 5,880 clicks to their site which is a 39% increase of clicks period over period. Not only that, they went from 1.8% click through rate to 2.6% click through rate and saw their average position move from 16 to 13.9.

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  • Forever Custom Iron Doors Gets 10x More Leads

    Forever Custom Iron Doors was purchased by a new owner with zero digital marketing experience. They plugged into our team & strategy and form submissions and phone calls increased 10-fold.

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  • See all our wins

    Want To Learn More About Our LinkedIn Process?

    Think we may be a good fit for you? If so, let’s chat. There is no pressure to move forward with our services. We just want a chance to talk with you about your business and goals.
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    FAQ’s

    Want to know more about our LinkedIn services? Here are some of the top questions we receive about this strategy.

    Standard Tile

    Standard Tile Saw a 24.40% Increase in Organic Clicks Year Over Year

    Standard Tile came to us to help them reach their goals of generating more brand awareness and getting traction for their new product launch. They wanted their audience to know they are fun to deal with and offer innovative and fresh solutions for the tile industry. Our SEO strategies have produced a 24.40% increase in their organic clicks to the site. In the past 6 months, they received 884 clicks for the search term “Standard Tile.” This is 135 more clicks than they received for their brand name during last year’s timeframe.

    This was Standard Tile's
    solution for success

    What's yours?

    Request Your
    Pricing Guide Today

    Meister International

    Meister International Sees a 39% Increase in Organic Traffic Period Over Period

    Meister came to us because they were working with another company that wasn’t getting them good results. Also, their customer service was lacking and Meister was struggling to get campaigns tweaked as their goals changed. Their primary purpose of working with us is to increase their brand awareness and traffic/leads/sales. So far, our SEO efforts have given them a 39% increase in clicks period over period. Of the keywords that have seen an increase, the brand search “Meister International” has received 156 more clicks in the past 6 months versus the previous 6 months. That is a signal that their brand visibility is growing.

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    This was Meister International's
    solution for success

    What's yours?

    Request Your
    Pricing Guide Today

    Forever Iron Doors

    Forever Custom Iron Doors Gets 10x More Leads

    Forever Custom Iron Doors is a manufacturer of high-quality, custom iron doors – they sell directly to customers as well as B2B to contractors. It was a small company with no digital footprint when it was purchased by our client…they had a website, but that was it. The client hired us so he didn’t have to worry or think about digital marketing. We kicked off their campaign strong, completely surrounding their target audience with search engine optimization, Google advertising, blog content and social media marketing. The combination of our strategy and their in-demand product created a 10x wave of leads for them – to the point where our client had to hire people to handle the inbound forms and calls coming in.

    iron doors forever review

    This was Forever Iron Doors's
    solution for success

    What's yours?

    Request Your
    Pricing Guide Today